Brand Story

Our Story: Born from Brokenness, Built to Inspire

FLÌ PÊP (pronounced "Fly-Pup") isn’t just streetwear — it’s a movement woven from survival, love, and second chances.

Founded in 2020 by Chris Martin, the brand was inspired by Tyson, an abused shelter dog adopted during Chris’s lowest point. Battling heartbreak and depression, Chris found healing in Tyson’s resilience and joy — and in return, Tyson found love and purpose.

That bond sparked something greater.
From their pain came a purpose: FLÌ PÊP.

Every piece we create is a tribute to those who’ve endured, overcome, and chose to make a difference.

Our Mission

FLÌ PÊP stands for:
Faithful. Loving. Intelligent. Peaceful. Empowering. Phenom.

We honor the strength of the underdog — in people and in pets — with streetwear that inspires, uplifts, and tells a story. This is fashion with a heartbeat.

Our mantra: MAKE A DIFFERENCE
Our slogan: “My Best Friend”

About Our Founder

Chris Martin, born in New Orleans in 1972, considers Louisiana and the city of NOLA his home and a significant source of inspiration for his designs. An artist at heart, Chris aims to merge streetwear with art, religion, luxury, music, and real-life experiences.

Thank you for supporting FLÌ PÊP. Your support helps us continue to inspire and make a difference. For any questions or assistance, feel free to reach out to our customer support at 770-891-6751 or email us at info@flipep.shop.

LET'S EXPECT MORE FROM STREETWEAR.